<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Griffin Jacobs Insights</title><description>Articles on AI visibility, payments, automation and practical tech for contractors and owner-operators on the Western Slope.</description><link>https://griffinjacobs.com</link><language>en-us</language><item><title>Do you need a CRM? A test for a five-person trade business</title><link>https://griffinjacobs.com/insights/do-you-need-a-crm-a-test-for-a-five-person-trade-business</link><guid isPermaLink="true">https://griffinjacobs.com/insights/do-you-need-a-crm-a-test-for-a-five-person-trade-business</guid><description>Five questions that tell you whether a customer database would help, what it replaces, what to look for, when a spreadsheet is enough, and what to avoid.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Fixed scope, fixed price: how we quote work</title><link>https://griffinjacobs.com/insights/fixed-scope-fixed-price-how-we-quote-work</link><guid isPermaLink="true">https://griffinjacobs.com/insights/fixed-scope-fixed-price-how-we-quote-work</guid><description>Why this site never publishes prices, what fixed scope means in practice, what happens when scope changes, and how the total gets built live with you.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Get paid the day you send the bill</title><link>https://griffinjacobs.com/insights/get-paid-the-day-you-send-the-bill</link><guid isPermaLink="true">https://griffinjacobs.com/insights/get-paid-the-day-you-send-the-bill</guid><description>Invoicing and payments for contractors: estimates that become invoices, deposits, card and ACH, reminders, what the fees buy, and when to keep checks.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>How answer engines pick a real estate agent in Grand Junction</title><link>https://griffinjacobs.com/insights/how-answer-engines-pick-a-real-estate-agent-in-grand-junction</link><guid isPermaLink="true">https://griffinjacobs.com/insights/how-answer-engines-pick-a-real-estate-agent-in-grand-junction</guid><description>What ChatGPT, Perplexity and Google AI Overviews read when a buyer asks who to work with, why most agent sites are invisible, and the first five fixes.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>How to show up when someone asks ChatGPT for a plumber in Grand Junction</title><link>https://griffinjacobs.com/insights/how-to-show-up-when-someone-asks-chatgpt-for-a-plumber-in-grand-junction</link><guid isPermaLink="true">https://griffinjacobs.com/insights/how-to-show-up-when-someone-asks-chatgpt-for-a-plumber-in-grand-junction</guid><description>What answer engines actually read about a trade business, why most trades are invisible to them, and the five things to fix first, in order.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>NAP consistency, the boring fix that matters</title><link>https://griffinjacobs.com/insights/nap-consistency-the-boring-fix-that-matters</link><guid isPermaLink="true">https://griffinjacobs.com/insights/nap-consistency-the-boring-fix-that-matters</guid><description>Name, address and phone. Why mismatched listings cost you, how to audit your own in about an hour, and the directories worth fixing on the Western Slope.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Online booking for trades: what to set up first</title><link>https://griffinjacobs.com/insights/online-booking-for-trades-what-to-set-up-first</link><guid isPermaLink="true">https://griffinjacobs.com/insights/online-booking-for-trades-what-to-set-up-first</guid><description>When online booking helps a trade business and when it hurts, the minimum setup worth doing, and how it should connect to your calendar and your CRM.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Review requests that actually get answered</title><link>https://griffinjacobs.com/insights/review-requests-that-actually-get-answered</link><guid isPermaLink="true">https://griffinjacobs.com/insights/review-requests-that-actually-get-answered</guid><description>Why most review asks get ignored, a three step ask that works for a trade business, how to reply to reviews including bad ones, and what never to do.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Three domains are worse than one</title><link>https://griffinjacobs.com/insights/three-domains-are-worse-than-one</link><guid isPermaLink="true">https://griffinjacobs.com/insights/three-domains-are-worse-than-one</guid><description>How a business ends up with several domains, why search and answer engines split the credit, how to pick the keeper, and how to redirect and clean up listings.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>What a diagnostic audit looks like, and why it is free</title><link>https://griffinjacobs.com/insights/what-a-diagnostic-audit-looks-like-and-why-it-is-free</link><guid isPermaLink="true">https://griffinjacobs.com/insights/what-a-diagnostic-audit-looks-like-and-why-it-is-free</guid><description>The intake, the recorded discovery meeting, the written audit with two paths, the briefing where the scope is built live, and why none of it costs you.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>What to have ready for your discovery meeting</title><link>https://griffinjacobs.com/insights/what-to-have-ready-for-your-discovery-meeting</link><guid isPermaLink="true">https://griffinjacobs.com/insights/what-to-have-ready-for-your-discovery-meeting</guid><description>A short checklist for the free 30-minute call: how customers find you, your tools and logins, what you pay monthly, and the three things that eat your week.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Your Google Business Profile is your real homepage</title><link>https://griffinjacobs.com/insights/your-google-business-profile-is-your-real-homepage</link><guid isPermaLink="true">https://griffinjacobs.com/insights/your-google-business-profile-is-your-real-homepage</guid><description>A working checklist for a trade business: categories, services, service area, hours, photos, questions, review replies, posts, and what never to do.</description><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate></item></channel></rss>